Customer satisfaction research: How soon is too soon?
There’s an old saying that, in life, timing is everything. Based on my recent experiences, I think this adage applies to customer satisfaction research as well. Last month, my wife and I went to...
View ArticleIs there more to this site than meets the eye?
Has anyone out there seen this? Go ahead, click over there, then come back. I stumbled upon it looking for data on at-register/on-receipt customer satisfaction surveys and was surprised to find a...
View ArticleFollowing up: Customer-sat survey addresses employee-coaching problem
A popular topic on this blog over the past year has been customer satisfaction surveys and their accompanying issues. Among these is the issue of employee involvement, when workers inform a customer...
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People connects with readers using data-driven giveaways page
Borrowing an age-old approach to market research and data collection, Time Inc.’s People has launched a giveaways page in its Style section managed by Poshly, a survey platform for beauty brands....
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